The objective

Create an identity for Manchester European Capital of Cycling 2024

Manchester – European Capital of Cycling 2024

Process:
Identity/short film.

Application:
Social media.

Manchester has recently been crowned ‘European Capital of Cycling 2024’. A year of activities, events and initiatives are coming and to kick off this very special occasion, I have made this short film with Tom Jennings and Barrie Leach. The film showcases the best of the city’s infrastructure while highlighting the many cyclists who benefit from it. I was fortunate enough to able to design and develop the brand identity. More to follow in the new year.